Italian language and cultural school for foreigners
Window dressing
Firenze nell'Arte

Window dressing workshop

Visual merchandising consists of a series of operations that concern the exposure, the setting, the lighting, and the graphics of a window display, in relation to the product. The "display of goods" does not refer solely to exposure of the product but is a real creative business language. A language that speaks to the senses that captures the customer's attention and triggers their desire.

Programme

  • How to design a window display, creation of layout drafts and creation of a scale model.
  • Basic techniques.
  • Analysis of the types of window displays.
  • Study of lighting.
  • Layout drafts.
  • Display techniques (design and colour).
  • Modelling and technology of the materials.

Prices

For every 24 hours 950

Prices valid upon enrolment for all course commencement dates

Course start dates

2023 2024
Jan 9, 23 Jul 10, 24
Feb 6, 20 Aug 7, 21
Mar 6, 20 Sept 4, 18
Apr 3, 17 Oct 2, 16, 30
May 2, 15, 29 Nov 13, 27
Jun 12, 26 Dec 11

National holidays observed in the year 2023:
10 April, 25 April, 1 May, 2 June, 15 August, 1 November, 8 December.

Jan 8, 22 Jul 8, 22
Feb 5, 19 Aug 5, 19
Mar 4, 18 Sept 2, 16, 30
Apr 2, 15, 29 Oct 14, 28
May 13, 27 Nov 11, 25
Jun 10, 25 Dec 9

National holidays observed in the year 2024:
1 April, 25 April, 1 May, 24 June, 15 August, 1 November.

Course enrolment

Materials are not included in the price and will be agreed upon at the beginning of the course.

The 24-hour course can be spread over 2 or more weeks.

All courses are taught in Italian.

Registration includes the placement test, the accommodation search service, certificates and a few cultural activities.